Data Backup Digest

Next-gen electronics are often given fancy names for a variety of reasons. Not only do they generate more buzz and interest in the product, but a unique name can really set the device apart from its competition, too. The development team at Nothing really took this idea to heart with their recent release of the Nothing Phone 1 – and it’s already making headlines around the globe.

What is the Nothing Phone 1?

Forget the fancy codenames, nicknames, and monikers. The Nothing Phone 1 sports one of the most basic, generic names we’ve seen from any electronic device released to date – and the name might be the smartest move of all.

In a market that’s flooded with iPhones, Android phones, and, to a much lesser extent, Windows phones, it can be tough to stand out from the crowd – but the Nothing Phone 1 certainly achieves that based on their name alone. But how does it compare technically?

The Specs

Unlike Apple, who tends to keep technical details secretive until the official release, the team with Nothing actually released a lot of details about their phone well before its launch. While consumers in the United States will have to wait for a full release, the Nothing Phone 1 has recently been launched into more than 40 different markets, including those in the United Kingdom, Japan, India, and others.

Nothing’s Phone 1 is built on the Android operating system, but it’s been tweaked to support a wide range of third-party apps and products. The team with Nothing has already committed to supporting the device for at least four years.

Their entry-level model, equipped with 8GB of RAM and 128GB of internal data storage, is available at the highly competitive price of £399, which amounts to approximately $475 in USD. Nothing also offers two upgraded models – one with 256GB of storage for £449 and another with 128GB of RAM and 256GB of storage at a cost of £499.

Based on the price alone, it’s safe to say that some consumers will be interested in the Nothing Phone 1 as soon as it’s available in their local market. However, there are some other features that are worth considering, too.
A built-in light strip, located right next to the USB-C charging port, serves an indicator to let you know when the battery is fully charged, and other light strips can be configured to alert of you incoming calls and other notifications.

The integrated camera features dual 50-megapixel sensors, with one serving as the primary lens and the other taking over for ultrawide mode. It also supports electronic and optical image stabilization (EIS and OIS, respectively,) and it includes familiar photography modes like portrait, night, and document scanning. There is, of course, a selfie cam on the front of the device.

Unfortunately, the Nothing Phone 1 isn’t pretty to look at. It almost resembles a mechanical hard drive, but it is available in either white or black – so you can still customize its appearance to an extent. For those who like the tech-inspired look however, you really can’t go wrong.